Matching your clothes, with clothes you are about to buy
WHAT IS THE IN-STORE OUTFIT RECOMMENDER?
The In-Store Outfit Recommender helps shoppers understand how a product they are about to buy, matches the clothes in their closet at home.
THE PROCESS
In the video above, you can see our colleague Maria looking at clothes at a physical store, and how the In-Store Outfit Recommender recommends what outfits she can create with the clothes in her closet and the garment she is about to buy.
The device reads the QR, extracts the images, and sends the selected image to our system where a Deep Learning algorithm extracts the descriptors of the garment. These descriptors are then sent to our Taste Graph, in charge of identifying how to best combine the new garment with the clothes in the shopper’s closet. (Note: We do not develop our own image recognition algorithms, it is not our focus. We use 3rd party algorithms). Read about our Smart Virtual Closet Technology.
Smart Fitting Rooms
Our Smart Fitting Room helps shoppers make purchase decisions. When they are about to purchase a product, the Smart Fitting Room tells them how they can combine that product, with the clothes they have in their closet at home. You might want to offer this service together with the In-Store Outfit Recommender.